YOUR EXECUTIVE REPUTATION ISN'T JUST A REFLECTION,
IT'S LEVERAGE
It shapes what rooms you’re invited into, who listens when you speak, and how your leadership story travels when you’re not in the room.
The Influence Brief is a discreet, strategic audit of your digital presence and professional perception — combining platform analysis (like LinkedIn), in-depth stakeholder interviews, and a personal narrative review. We identify how you see yourself, how you’re seen by others, and how to bring those into alignment with the authority you intend to project.
This isn’t personal branding. It’s strategic reputation alignment. Because how you’re perceived is a business asset, and it should work as hard as you do.
This comprehensive service provides:
AUDIT
A full audit of your online visibility and credibility
INTERVIEWS
Candid peer insights from 5-10 trusted stakeholders
ANALYSIS
A narrative and presence gap analysis
ROADMAP
A roadmap to strengthen your authority and signal leadership at the highest level
YOUR REPUTATION EXPERT
Tara Joseph
Founder, CEO and Lead Trainer
Tara is a highly accomplished executive with 20+ years of experience in public speaking, broadcast journalism and corporate communications.
As a field reporter with Reuters, Tara covered numerous news stories across the globe including China, Russia and Washington DC. As a HK/China expert she has been interviewed on Live TV for many major US and British networks. As former President of the American Chamber of Commerce HK, Tara is a seasoned speaker on panels, and an expert at moderating events.
Tara has twice been elected as President of the Foreign Correspondents' Club in Hong Kong, the world's second largest press club. She was President of the American Chamber of Commerce in Hong Kong for over half a decade and held the position of SVP, Corporate Communications and Government Affairs for one of France's largest companies in North America.
Her current goal is to provide people with the crucial skill of communicating at their best, and building thought leadership strategies for CEOs and leading entrepreneurs.